Dan Ariely – Israeli-American economist and psychologist, author of Predictably Irrational and The Honest Truth About Dishonesty. He explores behavioural economics, revealing how hidden biases and emotions shape our choices. His bestselling books and TED talks made him one of the most influential voices in modern psychology.
✨ Born in New York, raised in Israel. 🔥 As a teenager, he suffered severe burns and long recovery, sparking his fascination with decision-making under stress. 📖 His works have been translated into dozens of languages. 🎓 Teaches at Duke University, where he founded the Center for Advanced Hindsight. 🧪 Famous for playful experiments exposing everyday irrationality. 📢 Regular speaker at global conferences and events. 🎬 His research inspired the documentary Dishonesty. 🌍 Widely recognised as a leading populariser of behavioural science. 🙃 Curious: admitted he once bought a gym membership and barely used it – “a pure irrational act.” 😄 Funny: jokes he writes slowly because he keeps running experiments on himself instead.